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  Marketing Manager
 
  Company Type: Tool Manufacturer
  Location: South Florida
  Compensation: Competitive salary & excellent benefits
  Languages: Fully bilingual English/Spanish
  Job Code: ac/1225
  Date Posted: Completed
  Description:
 
    The ideal candidate will support the Director of Commercial Sales for the Latin American region and will also:
  • Formulate and implement marketing planning.
  • Manage the marketing/ merchandising budget for Latin America.
  • Profit & Loss responsibility.
  • Develop the strategy for major markets.
  • Responsible for brandÂ’s equity; launch a communications strategy to re-position the brand within the primary target market.
  • Implement regional seasonal promotions.
  • Support the launch of major lines with advertising, brochures, and catalogs.
  • Design exhibitions, coordinate logistics and implement marketing activities for annual trade shows across the region.
  • Design and launch new and innovative POP strategy by producing merchandising material.
  • Analyze end-users, market size, consumption patterns, and competitors.
  Requirements:
 
  • Bachelor of Business Administration or Marketing degree.
  • Bilingual (English/Spanish).
  • Flexibility to travel.
  • Knowledge of the Latin American marketplace.
  • Must have tool industry experience.
  • Minimum of 6 years of experience.


  Cover Letter: Please include cover letter with salary requirements when responding.

  Work Authorization: Must have legal residency.
  For consideration include resume as a Microsoft Word attachment or as text and submit to Ana Callava and reference the job title and reference number.
 
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Last modified November 8th, 2000